Wealth management marketing team member

£m+ AUM

Wealth management firms across the globe

Growth Marketing for Wealth Management Firms

Marketing specialist and CRM infrastructure for wealth managers and financial advisers. £600M+ AUM generated through paid campaigns built specifically for the sector.

Marketing services
CRM services
Workflow automation services

From Client Signals to Wealth Opportunities

Connect every interaction, client insight and behavioural signal to systematically identify, qualify and activate the next best wealth opportunity, creating deeper client understanding, more meaningful conversations and sustainable growth.

AI Intelligence Layer

Intelligence · Automation · Insight

BehaviourScoringSegmentationNext-BestPredictions

Human Intelligence

Relationships · Conversation · Expertise

AdvisersCallsMeetingsWealth AnalysisQualification

Reporting & BI

Deep Understanding · Performance · Growth

OpportunitiesCross-SellLead ScoringPipelineRevenueExecutive Reports
CRMCentral Source of Truth
ContactsLeadsRecordsActivityPipelineStructure
WEALTH MANAGEMENT EXPERTISE

12+ Years in Growth & Marketing

Every BDM and adviser conversation carries intent. I built the CRM and marketing systems that capture it, feed it back into the pipeline, and turn it into qualified opportunities, instead of letting it disappear after the call.

%

AI Adoption success Rate

Conversation → Intelligence

AI transforms call and meeting transcripts into structured CRM signals - intent, need, timing and product interest.

Wealth management client profile Wealth management client profile Wealth management client profile Wealth management client profile

3200+ Clients Onboarded

Intelligence → Opportunity

Identify high-intent prospects and prioritise genuine opportunities across pensions, retirement, investments and wealth planning.

CRM-centred marketing system connecting client signals, engagement channels and AI intelligence to wealth opportunities

Wealth Management Marketing Track Record

Not case studies borrowed from an agency, this is my own work: estate planning acquisition at scale, AI-driven expat segmentation, and pension transfer campaigns built for the sector's most regulated, highest-value audiences.

Estate Planning at Scale

Built and ran a large-scale estate planning acquisition program from the ground up, combining AI-driven audience segmentation with hyper-personalized paid campaigns across multiple channels. Generated 2 million leads and converted 2,200 into paying clients, one of the highest-volume campaigns run in the sector.

Expat Identification System

Built an AI agent (Clay) to identify expats within cold databases: first, second, and third nationality, residency status, job title, seniority, industry, company, and education, using name pattern recognition. Outreach personalized to the individual, not the segment.

Retirement Abroad Campaigns

Targeted UK and US pre-expats planning retirement abroad. Generated 3,500 leads, converting 400 to clients with 600 active in the advisor pipeline. One of the highest-converting campaigns run.We handle the entire AI implementation process, from strategy to deployment and support.

US 401(k) Expat Campaign

Built and launched a 401(k)-focused campaign for US expats living abroad. 600 leads in 3 months at a 25% conversion rate, a short window against a specific, hard-to-reach audience.

UK Pension Transfer Campaigns

Campaign and acquisition experience across UK pension transfers for UK expats, from first contact through to adviser handoff.

Firms Worked With

Forth Capital, Elysium Wealth Advisors, Coleman Wealth, E44 Financial, and deVere Group, across wealth management, pension transfers, and retirement planning.

US 401(k) expat campaign
US 401(k) Expat Campaign
Retirement abroad campaign
Retirement Abroad Campaign
Retirement planning campaign abroad
Retirement Planning Abroad
Pension savings campaign
UK Pre-Expats Campaign
01 / 04 Campaign archive

Let's Talk Growth

A few details is all I need. I'll be in touch shortly.

Address Al-Barsha, Dubai, United Arab Emirates